Food Creator · Media Kit 2026
AfterDark
Kitchen
@afterdarkkitchen · Instagram
59K
Followers
28M+
Views / 90D
8.1M
Best Reel
The Story

From zero to 59K —
in under 90 days.

No paid promotion. No influencer boosts. No agency. Just consistent, high-quality short-form food content built around one principle: make people hungry enough to stop scrolling.

The result: 28M+ views, 10M accounts reached, and a community of real food lovers — 50% based in the US — ready to buy what they see in the video.

Start
0
30 days
~15K
60 days
~35K
90 days
59K+
4,452
Follows in a single day
9,081
Follows in a single week
50%+
US Audience
0€
Ad spend — ever
Jan – Apr 2026 · 90 Days

 Numbers that speak.

28M+
Reel Views
90-day rolling
10M
Accounts Reached
90-day rolling
624K
Saves
High purchase intent
1.1M
Likes
90-day rolling
347K
Shares
Organic spread
7.91s
Avg Watch Time
Best-performing reel
624K
Saves

A save isn't passive engagement — it's a bookmark to cook later, and to buy the ingredients, sauces, pans and tools featured in the video.

624,000 saves in 90 days means your product is sitting in the digital shopping list of over half a million real, motivated cooks.

Viral Track Record

Proven at scale.

8.1M
Smokey Grilled Chicken Reel
5.7M accounts reached · 187K saves · 7.91s avg watch
3.1M
Honey Garlic Chicken Reel
Organic, no ad spend
1.9M
Popcorn Chicken Teriyaki Reel
1.4M accounts reached

Audience Breakdown

United States
50%+
United Kingdom
~8%
Canada
~5%
Primarily 18–34 year olds who cook at home, follow food trends, and actively buy the products they see in videos.

Content Niche

Fried Chicken Comfort Food Asian Fusion Steak Easy Recipes
Every video is built to hook in the first second and hold attention through the final reveal. The format naturally integrates products — cookware, sauces, pantry staples — without ever feeling like an ad.

Past Collaborations

HexCladCookware
YosukataCookware
Onima PantryFood Brand
Oemi Korean BBQRestaurant
ItaefongRestaurant
Packages & Pricing

What I offer your brand.

Product Integration
Starter
€800 / campaign
First-time brand partnerships
  • 1× Dedicated Instagram Reel
  • Product as recipe hero
  • Natural integration — no forced ad feel
  • Usage rights: 3 months
  • 1 revision round
Ideal for: First-time brand partnerships
⭐ Most Popular
Standard
€1,400 / campaign
Product launches & awareness campaigns
  • 1× Dedicated Instagram Reel
  • 3–5× Instagram Stories with CTA
  • Link in Bio for 7 days
  • Product as recipe hero
  • Usage rights: 6 months
  • 2 revision rounds
Ideal for: Product launches, awareness campaigns
Best ROI
Premium
€1,600 / campaign
Full campaigns & product deep-dives
  • 2× Dedicated Instagram Reels
  • 5–7× Instagram Stories with CTA
  • Link in Bio for 14 days
  • Behind-the-scenes content
  • Usage rights: 12 months
  • 3 revision rounds
Ideal for: Full campaigns, product deep-dives
Long-Term Partnership
Brand Ambassador · Monthly Retainer
€4,000 – €6,000 / month
4+ Reels / month  ·  Priority content calendar  ·  Niche exclusivity
Dedicated strategy calls  ·  Full usage rights
Let's talk →
Niche Exclusivity
+€300
per reel / 30 days
Extended Usage Rights
+€300
+6 months
Rush Delivery
+20%
under 5 business days
Gifting Only
Product value
new contacts only
All prices EUR excl. VAT. Payment: 50% upfront, 50% on delivery. Content live within 7–14 business days after briefing & product receipt. Usage rights exclude paid media advertising — available as add-on. Prices valid 2026. Custom packages on request.